Debbie Mayo-Smith international inspirational motivational how-to speaker technology, time management, improving business performance
Motivational Speakers, Sales, Marketing, Time Management, Productivity, Technology, Tips

Your signature as a marketing tool

Almost everyone in business today has an automatic signature on their emails. It usually contains their contact details (as well as a paragraph or two telling you not to print the email).

Why not use your signature for an extra little marketing boost? Include a link to your latest product or service, add a tip or slogan, or promote your online newsletter.

You’ll find your signature settings in Outlook on the Tools menu. Go into Options, and then click the Mail Format tab.

Set a reply signature at the same time, for all the emails you reply to or forward on. Setting a regards, cheers and your name – or whatever your normal salutation is – will save you from having to repeatedly do it afresh with each email.

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